{"id":13116,"date":"2022-01-29T10:42:41","date_gmt":"2022-01-29T09:42:41","guid":{"rendered":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/?p=13116"},"modified":"2022-01-29T10:42:41","modified_gmt":"2022-01-29T09:42:41","slug":"ai-2","status":"publish","type":"post","link":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/2022\/01\/29\/ai-2\/","title":{"rendered":"Focus on AI reduces driver distractions across Herr&#8217;s fleet"},"content":{"rendered":"<p style=\"text-align: justify;\">Since installing Nauto\u2019s driver and fleet safety program, which uses dual-facing cameras and artificial intelligence, the private fleet of more than 600 delivery trucks has seen collisions fall by 44% since 2018.<\/p>\n<p style=\"text-align: justify;\">Making deliveries in the heavily congested Northeast and Mid-Atlantic can put a lot of stress on even the most seasoned drivers. With routes extending from some of the most populated metro areas along the East Coast to more rural areas in Ohio and Pennsylvania, family-run snack food maker <a href=\"https:\/\/www.herrs.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-feathr-click-track=\"true\">Herr\u2019s<\/a> is using AI to make its private fleet safer and more efficient.<\/p>\n<p style=\"text-align: justify;\">Since embracing the power of AI back in 2018, Herr\u2019s saw its truck-involved collisions decrease 44%. Michael DiMascola, safety business partner for Herr\u2019s fleet of delivery trucks, credits a lot of this success to AI-powered advanced driver assistance technology from <a href=\"https:\/\/www.nauto.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-feathr-click-track=\"true\">Nauto<\/a>.<\/p>\n<p style=\"text-align: justify;\"><i>See also: <a href=\"https:\/\/www.fleetowner.com\/operations\/article\/21214659\/fleetowner-opens-up-private-fleet-of-the-year-award-nominations\" target=\"_blank\" rel=\"noopener noreferrer\" data-feathr-click-track=\"true\">FleetOwner opens up Private Fleet of the Year award nominations<\/a><\/i><\/p>\n<p style=\"text-align: justify;\">In 2017, DiMascola noticed \u201csome safety gaps\u201d within the fleet when he joined Herr\u2019s. \u201cWhether it&#8217;s behind the wheel of our vehicle, in and around the truck, in and around the account, or in and around the warehouse, safety needed to be supplemented to be sure that we were a complete program,\u201d he told FleetOwner.<\/p>\n<p style=\"text-align: justify;\">As much as Herr\u2019s tried to increase driver coaching and ride-alongs to bolster safety, it didn\u2019t work as well as AI, DiMascola said. \u201cWhen nobody was sitting in your truck, it was easier to revert to those old behaviors,\u201d he noted. \u201cWe had cameras in some of our trucks\u2014but these were cameras that only captured events after they were triggered.\u201d<\/p>\n<p style=\"text-align: justify;\">Deterring distracted driving and changing the behaviors associated with distraction is what drew Herr\u2019s to Nauto, the safety manager said. Nauto\u2019s on-vehicle AI solutions use dual-facing cameras to analyze driver behavior and external road conditions to alert drivers in real-time early enough to avoid collisions. These real-time alerts are 95% accurate, according to the company, which should help reduce a common driver complaint about false in-cab alerts.<\/p>\n<div class=\"img-align-center\" style=\"text-align: justify;\" data-v-7c371d60=\"\">\n<div class=\"ebm-content-teaser-image\" align=\"center\" data-v-4c92b88a=\"\" data-v-7c371d60=\"\">\n<div data-v-44905a20=\"\" data-v-4c92b88a=\"\">\n<figure class=\"ebm-image-wrapper\" data-v-44905a20=\"\">\n<div class=\"credit\" data-v-44905a20=\"\">\n<div class=\"credit-text-wrapper\" data-v-44905a20=\"\">\n<div class=\"credit-text\" data-v-44905a20=\"\">Nauto<\/div>\n<\/div>\n<div class=\"ebm-icon-wrapper\" data-v-44905a20=\"\">\n<div class=\"ebm-icon ebm-icon creditImage\" data-v-11f4b6f8=\"\" data-v-44905a20=\"\">\n<div class=\"tooltip-wrapper ebm-tooltip\" data-v-d07885d4=\"\" data-v-11f4b6f8=\"\">\n<div class=\"ebm-tooltip__trigger\" data-v-d07885d4=\"\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/figure>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"img-align-center\" style=\"text-align: justify;\" data-v-7c371d60=\"\">\n<div class=\"ebm-content-teaser-image\" align=\"center\" data-v-4c92b88a=\"\" data-v-7c371d60=\"\">\n<div data-v-44905a20=\"\" data-v-4c92b88a=\"\">\n<figure class=\"ebm-image-wrapper\" data-v-44905a20=\"\">\n<div class=\"credit\" data-v-44905a20=\"\">\n<div class=\"ebm-icon-wrapper\" data-v-44905a20=\"\">\n<div class=\"ebm-icon ebm-icon creditImage\" data-v-11f4b6f8=\"\" data-v-44905a20=\"\">\n<div class=\"tooltip-wrapper ebm-tooltip\" data-v-d07885d4=\"\" data-v-11f4b6f8=\"\">\n<div class=\"ebm-tooltip__trigger\" data-v-d07885d4=\"\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"ebm-image\" data-v-44905a20=\"\">\n<div class=\"ebm-image\" data-v-44905a20=\"\"><img title=\"Nauto&amp;apos;s dual-facing camera and AI system is housed inside the windshield.\" src=\"https:\/\/img.fleetowner.com\/files\/base\/ebm\/fleetowner\/image\/2022\/01\/Nauto_Inside_Herr_s_Truck.61f14370640d6.png?auto=format&amp;w=1500&amp;h=843&amp;fit=max\" alt=\"Nauto&amp;apos;s dual-facing camera and AI system is housed inside the windshield.\" data-v-44905a20=\"\" \/><\/div>\n<\/div><figcaption class=\"ebm-image-caption\" data-v-44905a20=\"\">Nauto&#8217;s dual-facing camera and AI system is housed inside the windshield.<\/figcaption><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<h3 style=\"text-align: justify;\">Using AI to help, not to annoy drivers<\/h3>\n<p style=\"text-align: justify;\">Nauto combines predictive-AI technology, data science, and more than 1.3 billion AI-processed driving miles to help predict and prevent collisions before they occur, Yoav Banin, Nauto\u2019s chief product officer, explained to <i>FleetOwner<\/i>. He added that the system can improve driver performance and help reduce collision loss, providing fleets an ROI within six months.<\/p>\n<p style=\"text-align: justify;\">Herr\u2019s fleet has seen its drivers involved in 70% fewer medium-to-high distracted driving events in the past three years since installing the Nauto system. Banin said fleets are seeing these results because his solution is more driver-friendly.<\/p>\n<p style=\"text-align: justify;\">While there are many in-cab and forward-facing camera options for fleets, Banin said Nauto set out to be an \u201cAI-first type solution\u201d that can help drivers change their behavior instead of simply recording dangerous events and accidents.<\/p>\n<p><center><iframe src=\"https:\/\/player.vimeo.com\/video\/662059078?h=619a262f41&amp;title=0&amp;byline=0&amp;portrait=0\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/center><\/p>\n<p style=\"text-align: justify;\">\u201cWe want drivers to be safe, but too many alerts are going to annoy people or lead drivers to tamper with the device,\u201d he said. \u201cSo we wanted to thread that needle between proactive alerting and precision driver experiences. It\u2019s really amazing to actually see how well this stuff works. It sounded like science fiction years ago.\u201d<\/p>\n<p style=\"text-align: justify;\">Using those 1.3 billion miles of real-world data gathered from various drivers in a range of driving conditions, Nauto\u2019s predictive AI can offer accurate driver alerts that account for in-cab behaviors, vehicle motion, and external threats to the truck, according to the company.<\/p>\n<p style=\"text-align: justify;\">Nauto also promotes how it focuses on alerting drivers, not their managers. For example, drivers get in-cab alerts to improve their behaviors that aren\u2019t shared immediately with fleet managers. Only high-risk events and collisions are sent directly to the fleet. And the system considers context, Banin said. While hard braking can be regarded as bad behavior, it can also be a good driving behavior if it\u2019s done to avoid a pedestrian or animal that unexpectedly darts into the road.<\/p>\n<p style=\"text-align: justify;\">When DiMascola and his team first convinced Herr\u2019s senior management to invest in the Nauto technology, they wanted to try it out slowly before committing the whole fleet. \u201cThe rollout was supposed to go over three years,\u201d he explained. \u201cWe started a pilot program. Then within a month or two of that pilot program, the rollout plan changed.\u201d<\/p>\n<p style=\"text-align: justify;\">DiMascola said Herr\u2019s has \u201cbeen able to custom-fit our fleet with this AI technology. It really has become part of our truck.\u201d After initially planning to outfit just 150 trucks with Nauto cameras to start, Herr\u2019s executives ended up installing the system in every branded fleet vehicle within a year. \u201cThe change from what we saw early on to now is unbelievable,\u201d he said. Now the company is looking to install Nauto into another 300 unbranded corporate vehicles.<\/p>\n<div class=\"img-align-center\" style=\"text-align: justify;\" data-v-7c371d60=\"\">\n<div class=\"ebm-content-teaser-image\" align=\"center\" data-v-4c92b88a=\"\" data-v-7c371d60=\"\">\n<div data-v-44905a20=\"\" data-v-4c92b88a=\"\">\n<figure class=\"ebm-image-wrapper\" data-v-44905a20=\"\">\n<div class=\"ebm-image\" data-v-44905a20=\"\"><img title=\"Herr&amp;apos;s Foods Fleet\" src=\"https:\/\/img.fleetowner.com\/files\/base\/ebm\/fleetowner\/image\/2022\/01\/16x9\/Herr_s_Foods_fleet.61f143664fb8c.png?auto=format&amp;w=1500&amp;h=843&amp;fit=max\" alt=\"Herr&amp;apos;s Foods Fleet\" data-v-44905a20=\"\" \/><\/div>\n<\/figure>\n<\/div>\n<\/div>\n<\/div>\n<h3 style=\"text-align: justify;\">Scoring and rewarding fleet drivers<\/h3>\n<p style=\"text-align: justify;\">Nauto also uses its cameras and AI to feed into a driver risk scoring system: the Visually Enhanced Risk Assessment (VERA) summarizes all driving events and behaviors into a score that allows fleets to track drivers\u2019 safety over time.<\/p>\n<p style=\"text-align: justify;\">DiMascola\u2019s division oversees the drivers operating in a fleet of more than 600 delivery trucks and a few dozen more than straight trucks in seven states: Delaware, Maryland, New Jersey, New York, Ohio, Pennsylvania, and Virginia. Herr\u2019s fleet also includes tractor-trailers that operate within the production and manufacturing side of the business.<\/p>\n<p style=\"text-align: justify;\">The Nauto VERA scoring system is now part of drivers\u2019 regular one-on-one meetings with managers. \u201cA majority of the meeting is sales-driven, but now the final 10 to 15 minutes is a Nauto caching session,\u201d DiMascola said. Together, managers and drivers go over the past six weeks of driving data, which includes a focus on distracted driving and smooth driving\u2014such as acceleration, braking, cornering, following distance, and collisions. \u201cThat makes up the various scores, which we\u2019re using in a coaching sense,\u201d he explained. \u201cWe\u2019re able to see, per the VERA score, where the successes are, where the strengths are, and where the areas of opportunity are.\u201d<\/p>\n<p style=\"text-align: justify;\">Herr\u2019s also uses the VERA scoring system to celebrate its drivers across the fleet. The top five drivers at each of Herr\u2019s 20 branches are entered in monthly drawings for gift cards. The top-scoring branch also is treated to lunch. On a corporate level, the company also recognizes the top branches and drivers of the whole fleet each quarter. \u201cWe use this gamification as a healthy competition\u2014based on the scores,\u201d DiMascola said. \u201cIt\u2019s a great motivator. Then at the end of the year, it\u2019s an even bigger celebration. A good-size team of senior management shows up a branch or two to celebrate their success that way.\u201d<\/p>\n<p>&nbsp;<\/p>\n<p>By <span data-v-d60371b0=\"\"><a href=\"https:\/\/www.fleetowner.com\/21704597\" data-v-d60371b0=\"\" data-feathr-click-track=\"true\">Josh Fisher<\/a><\/span><\/p>\n<p><span class=\"posted-by\">Source: <a href=\"https:\/\/www.fleetowner.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.fleetowner.com\/<\/a><\/span><\/p>\n<div class=\"g-cols wpb_row type_default valign_top vc_inner vc_custom_1585038969469\">\n<div class=\"vc_col-sm-12 wpb_column vc_column_container\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"w-post-elm post_content\">\n<div class=\"g-cols wpb_row type_default valign_top vc_inner vc_custom_1585038969469\">\n<div class=\"vc_col-sm-12 wpb_column vc_column_container\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"w-post-elm post_content\">\n<div class=\"g-cols wpb_row type_default valign_top vc_inner vc_custom_1585038969469\">\n<div class=\"vc_col-sm-12 wpb_column vc_column_container\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"w-post-elm post_content\">\n<div class=\"g-cols wpb_row type_default valign_top vc_inner vc_custom_1585038969469\">\n<div class=\"vc_col-sm-12 wpb_column vc_column_container\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"w-post-elm post_content\">\n<div class=\"g-cols wpb_row type_default valign_top vc_inner vc_custom_1585038969469\">\n<div class=\"vc_col-sm-12 wpb_column vc_column_container\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"w-post-elm post_content\">\n<div class=\"g-cols wpb_row type_default valign_top vc_inner vc_custom_1585038969469\">\n<div class=\"vc_col-sm-12 wpb_column vc_column_container\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"w-post-elm post_content\">\n<div class=\"g-cols wpb_row type_default valign_top vc_inner vc_custom_1585038969469\">\n<div class=\"vc_col-sm-12 wpb_column vc_column_container\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"w-post-elm post_content\">\n<div class=\"g-cols wpb_row type_default valign_top vc_inner vc_custom_1585038969469\">\n<div class=\"vc_col-sm-12 wpb_column vc_column_container\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"w-post-elm post_content\">\n<div class=\"g-cols wpb_row type_default valign_top vc_inner vc_custom_1585038969469\">\n<div class=\"vc_col-sm-12 wpb_column vc_column_container\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"w-post-elm post_content\">\n<div class=\"g-cols wpb_row type_default valign_top vc_inner vc_custom_1585038969469\">\n<div class=\"vc_col-sm-12 wpb_column vc_column_container\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"w-post-elm post_content\">\n<h1 style=\"text-align: center;\"><a href=\"https:\/\/advancedfleetmanagementconsulting.com\/eng\/who-we-are\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>KNOW WHO WE ARE<\/strong><\/a><\/h1>\n<p><a href=\"https:\/\/advancedfleetmanagementconsulting.com\/eng\/who-we-are\/\"><img loading=\"lazy\" class=\"aligncenter wp-image-11695\" src=\"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-content\/uploads\/sites\/3\/2021\/07\/AFMC4000-300x150.jpg\" sizes=\"(max-width: 430px) 100vw, 430px\" srcset=\"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-content\/uploads\/sites\/3\/2021\/07\/AFMC4000-300x150.jpg 300w, https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-content\/uploads\/sites\/3\/2021\/07\/AFMC4000-1024x512.jpg 1024w, https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-content\/uploads\/sites\/3\/2021\/07\/AFMC4000-1536x768.jpg 1536w, https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-content\/uploads\/sites\/3\/2021\/07\/AFMC4000-2048x1024.jpg 2048w\" alt=\"\" width=\"430\" height=\"215\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Since installing Nauto\u2019s driver and fleet safety program, which uses dual-facing cameras and artificial intelligence, the private fleet of more than 600 delivery trucks has seen collisions fall by 44% since 2018. Making deliveries in the heavily congested Northeast and Mid-Atlantic can put a lot of stress on even the most seasoned drivers. With routes&#8230;<\/p>\n","protected":false},"author":3,"featured_media":13117,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[18],"tags":[],"_links":{"self":[{"href":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-json\/wp\/v2\/posts\/13116"}],"collection":[{"href":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-json\/wp\/v2\/comments?post=13116"}],"version-history":[{"count":1,"href":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-json\/wp\/v2\/posts\/13116\/revisions"}],"predecessor-version":[{"id":13118,"href":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-json\/wp\/v2\/posts\/13116\/revisions\/13118"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-json\/wp\/v2\/media\/13117"}],"wp:attachment":[{"href":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-json\/wp\/v2\/media?parent=13116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-json\/wp\/v2\/categories?post=13116"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/advancedfleetmanagementconsulting.com\/eng\/wp-json\/wp\/v2\/tags?post=13116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}